Marco Lama × BEX Coffee

"Operation Cold Chocolate" is a campaign built for the summer collaboration between Marco Lama and BEX Coffee. It starts on a sweltering day in Antalya with a message from DJ Bexy: Marco prepares his cold chocolate, takes it out across the city, and the story closes with a meeting at BEX Coffee.

Ten scenes were produced as independent 30-second vertical clips. The method: first stills that keep the character consistent from scene to scene, then animation from those stills. Character design, scene synopses and a frame-by-frame storyboard were shared with the client before production.

The brand side was already in place: Marco Lama's logo, colours and pattern system set the visual language of the campaign.